Rick Smolan is a force for exploring culture through photography. The Day in the Life photography series that he co-founded—best-selling books that captured life in America, Australia, the Soviet Union and other world locations—were an 80s cultural phenomenon. In the 1990s, Rick’s production company, Against All Odds, investigated the storytelling powers of interactive CD-ROMs with
From Alice to Ocean, a narrative of a cross-Australia trek, and
Passage to Vietnam, exploring that country as it opened up in the early 1990s.
24 Hours in Cyberspace took a snapshot of the booming industry in 1996 and
One Digital Day in 1997 further explored our fascination with technology. The
Obama Time Capsule generated more than 70 million media impressions. His latest book, with collaborator Jennifer Erwitt, Rick is the beautiful
Blue Planet Run, about the drive to bring fresh drinking water to everyone on Earth.
Fortune magazine described Against All Odds as, “One of the 25 Coolest Companies in America.”